Privacy Policy
Last Updated: 2026
homemadebylb.co.uk ("we," "us," "our," or "Site") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website dedicated to Betfred betting affiliate content.
Information We Collect
We collect the following types of information:
- Personal Information: Name, email address, and other details you voluntarily provide through contact forms or registration.
- Technical Information: IP address, browser type, device information, and operating system.
- Cookies: Persistent and session-based cookies to enhance your browsing experience.
- Usage Data: Pages visited, time spent on site, links clicked, and referral sources.
How We Use Information
We use collected information for the following purposes:
- Analytics and performance monitoring to improve site functionality.
- Affiliate tracking to attribute conversions and manage commissions with Betfred and partner operators.
- Site improvement and content optimisation based on user behaviour.
- Sending newsletters and promotional materials (with your consent).
- Compliance with legal obligations.
Cookie Policy
Our Site uses the following types of cookies:
- Essential Cookies: Necessary for site functionality and security.
- Analytics Cookies: Track user behaviour to improve site performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Monitor affiliate links and conversions for commission purposes.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
You can opt-out of non-essential cookies by:
- Adjusting your browser settings to refuse cookies.
- Using our cookie consent banner (displayed on first visit).
- Visiting Your Online Choices to manage advertising preferences.
Third-Party Links
Our Site contains affiliate links to Betfred and other gambling operators. We are not responsible for the privacy practices of these third-party websites. We strongly encourage you to review their individual privacy policies before providing personal information or placing bets. Your use of these sites is governed by their terms and conditions, not ours.
Your Rights
Under UK and EU data protection law (UK GDPR), you have the right to:
- Access your personal data held by us.
- Request correction of inaccurate information.
- Request deletion of your data (subject to legal obligations).
- Restrict processing of your information.
- Object to processing, including for marketing purposes.
- Request data portability.
- Withdraw consent at any time (without affecting lawfulness of prior processing).
To exercise these rights, please contact us using the details in the "Contact Us" section below.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by law. Typically:
- Contact information: Retained until you request deletion or opt-out.
- Affiliate tracking data: Retained in accordance with affiliate programme requirements (typically 90 days to 2 years).
- Analytics data: Retained for up to 26 months.
- Legal/compliance records: Retained as required by UK gambling and tax regulations.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or report a privacy concern, please contact us:
Email: [email protected]
Website: homemadebylb.co.uk
Please allow 30 days for us to respond to your data subject access requests.
Disclaimer: This website is an affiliate partner of Betfred and other gambling operators. We do not provide gambling services directly. Users must be 18 years or older to access affiliate content and place bets. Please gamble responsibly. Visit Gamble Aware for support.